How to Communicate With Wedding Guests (Without Losing Your Mind)
Guests need different information at different times through different channels. Get the pairing wrong and you'll spend the week before the wedding fielding phone calls about parking. Here's the channel-by-channel playbook.
Three channels, three jobs
Wedding website
The reference book. Registry, hotel blocks, dress code, FAQ. Nobody checks it twice.
The long-form update. Save-the-dates, itineraries, thank-you notes. ~20% open rate.
SMS
The now-channel. Ceremony moved, shuttle leaving, weather changed. 98% read in 3 min.
The wedding-communication timeline
A practical order of operations:
12+ months out. Save-the-date
Email + printed card. Put a QR code on the card that opts guests into SMS updates for later. That's when SMS pays off. (See .)
6 months out. Formal invitation
Mail + email. Point guests at your wedding website for RSVP, hotel blocks, and dress code. Don't put logistics in the mail. They'll change.
1 month out. Guest itinerary
Email with the weekend at a glance. Then send a single SMS: "Wedding weekend is here! Reply if you didn't get our email itinerary."
Wedding week. Confirmations
SMS only. Parking, shuttle times, weather plan. Guests are traveling and won't check email.
Wedding day. Changes only
SMS only, one message per change. Ceremony time moved, rain plan activated, shuttle route changed. (See our playbook for .)
Day after. Thank you
One SMS the morning after. It costs you 30 seconds and guests remember it for years.
The five rules that actually matter
- One channel per update. Don't email and text the same change. Guests wonder which is correct.
- Lead with the new fact. "Ceremony moved to 5:30 PM" before the reason.
- Never a group chat. Send individual SMS. Group threads collapse into chaos with 20+ people.
- One point of contact. Always name a person (usually the maid of honor or planner) for questions.
- Assume nothing was read. The important ones: timing, address. Repeat them in the next message too.
Where txt.wedding fits
We handle the SMS channel: one dashboard, individual delivery, guest self-signup by QR, and a shared reply inbox. $1 per guest one-time, no app, no subscription.